Is Buying A Rolex A Good Investment?
Rolex watches are a symbol of success. For many, they represent the pinnacle of luxury and style. But with some models costing as much as $20,000 or more, it’s hard to tell if buying a Rolex is a good investment.
To help you decide whether Rolex is right for you, we took a deep dive into the company’s history and found out why Rolexes are so special and what makes them such an investment that can last a lifetime (or even longer).
We also analyzed how your purchase will fare overtime on resale markets like eBay and other online Pre-Owned Dealers. So read on to learn about what sets Rolexes apart from other top-tier brands — and see if buying one might be a good deal for you, after all.
Brief Rolex History
The Rolex Company, Rolex SA, is a privately-owned international company founded in 1905 by Rolex founder Hans Wilsdorf and his partner-to-be Alfred Davis. Rolex watches have been produced from 1908 to date with Rolex having been the original producer of wristwatches as we know them today. Rolex originally started as a luxury good timepiece retailer specializing in high-quality Swiss timepieces.
Rolex watches were designed to be durable and reliable for the demands of underwater exploration (Rolex was the first watch brand to create a certified divers’ watch). Rolex has also designed purpose-built sports models that are equipped with their own timing devices which can be used for competitions. Rolexes are made of high-quality, corrosion-resistant materials such as stainless steel and gold. Rolex devised the “perpetual” rotor that makes automatic winding possible with a swinging weight, which is a piece of metal pivoting on a jewel bearing and rotating about the axis of the watch’s movement as its mainspring unwinds.
Rolexes will last a lifetime if taken care of and Rolexes can be sold as luxury goods as they retain their value over time. Rolex’s worth has been increasing over time with the passage of years. Rolex watches have always been thought of as a signifier of success and Rolex is never going out of style. Rolexes also offer variety, complexity, and personalized service for a price that is significantly lower than other luxury watch brands. Rolexes are a symbol of success and pride to those who buy them if this is what you want from your purchase then Rolex may be for you.
Rolex Resell Market
Rolexes may be worth more than their original purchase price once they’re older. Rolexes can be sold for a higher price on the Rolex resale market and may not depreciate in value as other luxury watch brands do. Is buying a Rolex a good investment? Rolexes can be worth over $100,000 and Rolex has the highest resell rate of any luxury watch brand online. Rolexes are an investment in themselves and Rolex deserves its prestigious reputation as a luxury timepiece. Rolex watches are also meant to last a lifetime so if you take care of them, they will serve you for at least that long or maybe longer.