Largo Jeweler Wins Silver Telly Award

We are absolutely thrilled to announce that Arnold Jewelers has been recognized on the national stage — we won a Silver Telly Award for our creative commercial campaign titled “Watchaholics Anonymous”. This achievement marks an exciting milestone in our journey and underscores our commitment to excellence in storytelling, branding, and customer engagement.

Why this Win Matters

The Telly Awards celebrate outstanding craft in video and television across all platforms — from broadcast to digital, from branded content to immersive media.

By securing a Silver, we’re not just receiving an award — we’re being recognized as a brand that can blend luxury (think pre-owned Rolexes and fine jewelry) with hum­or, narrative, and production value. That’s a powerful combination for a jewelry house like us that’s been serving the Tampa Bay area for over 40 years.

The creative spark: “Watchaholics Anonymous”

Here’s a direct look at the commercial:

Concept & Execution

• The idea: A tongue-in-cheek support-group parody where wristwatch addicts (especially those with Rolex-level taste) confess their “condition.” We loved the idea of positioning pre-owned Rolexes not just as valuable investments, but as things people get addicted to collecting — and in a fun way.

• Production partner: Big thanks to the team at Spectrum (handling distribution) and the phenomenal crew at Kernel Video Production Team for bringing the idea to life.

• Cast & crew: A diverse, talented ensemble who elevated the script into visual comedy while keeping luxury-brand integrity intact.

• Outcome: A memorable 30-second spot that speaks to watch enthusiasts (and their families!) and aligns perfectly with our quirky brand: approachable luxury, expert authority, and a dash of wit.

A Note of Gratitude

We could not have achieved this without:

• Our internal team at Arnold Jewelers who brought the concept to life with clarity and passion. A special thank you to Randy Walton for the engaging concept!

• The Spectrum and Kernel production crew who took our script, our brand values, our script-writing jitters and delivered something visually punchy, polished and on-brand.

• Our customers and community in Tampa Bay and beyond, whose trust and support make this kind of creative leap possible.

Final Thoughts on Local Jeweler Winning Award

Winning a Silver Telly is more than a trophy on the shelf — it’s a signal. A signal that Arnold Jewelers is not just keeping up, but leading — in service, in culture, in story. For anyone who’s ever walked into our showroom, entrusted us with a pre-owned Rolex, asked for custom jewelry, or popped in for a watch repair: this is your win too.

Here’s to more creative storytelling, more unforgettable customer experiences, and a future where luxury and authenticity go hand in hand.

Thank you for being part of our journey. Let’s keep making time count.